Byron Originals Names New Director

Byron Originals, based in Ida Grove, Iowa, has named Joe Nicholson as marketing director. He brings 18 years of marketing and advertising experience to his new role, the past nine of which were spent heading his own marketing and advertising firm, O Thirty-Two Companies, in Des Moines, Iowa. Nicholson replaces Marc Jensen, who retired at the end of February after serving 30 years in the position.

About the Author

Joanne McClain

Joanne McClain is editor-in-chief of Pool & Spa News and Aquatics International magazines. She was born and raised in Hawaii, where she grew to appreciate the beauty and safety of swimming pools after a hair-raising encounter with a moray eel while snorkeling as a child. Joanne lives in Los Angeles with her husband and son.

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