Bathing Brands, a distributor of bathing products, has recruited former Sauna360 Sales & Marketing Director Mark Raisanen as its new vice president of retail programs.
Raisanen has more than three decades of industry experience, including growing Sauna360, a sauna and steam-heat bathing company that, at different times, held the names Saunatec and Finnleo. With that firm, his titles included regional sales manager, national sales manager, general manager, and director of sales and marketing.